Shopping on line can be easy, simple and save you lots of money. It can also take a lot of your time, frustrate you, and result in unwanted purchases. Now the same can be said for regular high street shopping, but with the vast opportunity presented by the Internet it will pay you to spend a few minutes reading this and understanding how to better optimize your Search Engine Results Page shopping experience:
1. Compare - without doubt the biggest advantage that the Search Engine Results Page offers shoppers today is the ability to compare thousands of Search Engine Results Page at a time. This is a great thing, but not necessarily all the time! Too much can be daunting at times so take advantage of the great comparison sites and where possible let them do the hard work for you.
2. Research - if it has been said it will be on the internet. Ignorance is no longer a justifiable reason for buying the wrong thing. Take the time to research in detail everything that you could possible want to know about
3. Testimonials - don't know anybody that has bought a Search Engine Results Page? Wrong! If the Search Engine Results Page is good the internet will let you know. Use the Internet as a friend and get testimonials before you buy.
4. Questions - Got a question about Search Engine Results Page then search the Forums, FAQ's, Blogs etc. Don't be afraid to ask .....
5. Reputation - Never heard of the company selling Search Engine Results Page? Don't worry, no reason why you should know every company in the world, but you know someone that does! Use the internet to find out what people are saying about Search Engine Results Page and build up a picture of their reputation for sales, returns, customer service, delivery etc.
6. Returns - still worried that even after all of the above your Search Engine Results Page wont be what you want? Check out the returns policy. There is so much competition now that someone, somewhere is bound to offer the terms that you are comfortable with.
7. Feedback - happy with your Search Engine Results Page then let people know, after all you are depending on others people input in your buying decision, so why not give a little back.
8. Security - check for the yellow padlock on the Search Engine Results Page site before you buy, and the s after http:/ /i.e. https:// = a secure site
9. Contact - got a question about Search Engine Results Page, or want to leave a comment then check out the sites contact page. Reputable companies have them and respond.
10. Payment - ready to pay for your Search Engine Results Page, then use your credit card or PayPal! Be aware of companies that don't accept them, there may be genuine reasons but given the huge amount of choice you have when buying online there is no reason at all not to buy via credit card or PayPal.
A
search engine results page, or
SERP, is the listing of web pages returned by a
search engine in response to a
keyword (Internet search) query. The results normally include a list of web pages with titles, a link to the page, and a short description showing where the keywords have matched content within the page. A SERP may refer to a single page of links returned, or to the set of all links returned for a search query.
Query caching
Some search engines cache SERPs for frequent searches and display the cached SERP instead of a live SERP to increase the performance of the search engine. The search engine updates the SERPs periodically to account for new pages, and possibly to modify the rankings of pages in the SERP.
SERP refreshing can take several days or weeks which can occasionally cause results to be inaccurate or out of date, and new sites and pages to be completely absent.
Different types of results
SERPS of major search engines like
Google and Yahoo! may include different types of listings: contextual, algorithmic or organic search listings, as well as sponsored listings, images, maps, definitions, or suggested search refinements. The major search engines also offer different types of search, such as image search, news search, and blog search. The SERPS for these specialized searches offer specific types of results.
Advertising (Sponsored Listings)
SERPs usually contain advertisements. This is how commercial search engines fund their operations. Common examples of these advertisements are displayed on the right hand side of the page (e.g. Google Adwords) as small classified style ads or directly above the main organic search results on the left (e.g.
Yahoo! Search Marketing).
References
See also
A
search engine results page, or
SERP, is the listing of web pages returned by a search engine in response to a
keyword (Internet search) query. The results normally include a list of web pages with titles, a link to the page, and a short description showing where the keywords have matched content within the page. A SERP may refer to a single page of links returned, or to the set of all links returned for a search query.
Query caching
Some search engines cache SERPs for frequent searches and display the cached SERP instead of a live SERP to increase the performance of the search engine. The search engine updates the SERPs periodically to account for new pages, and possibly to modify the rankings of pages in the SERP.
SERP refreshing can take several days or weeks which can occasionally cause results to be inaccurate or out of date, and new sites and pages to be completely absent.
Different types of results
SERPS of major search engines like Google and Yahoo! may include different types of listings: contextual, algorithmic or organic search listings, as well as sponsored listings, images, maps, definitions, or suggested search refinements. The major search engines also offer different types of search, such as image search, news search, and blog search. The SERPS for these specialized searches offer specific types of results.
Advertising (Sponsored Listings)
SERPs usually contain advertisements. This is how commercial search engines fund their operations. Common examples of these advertisements are displayed on the right hand side of the page (e.g.
Google Adwords) as small classified style ads or directly above the main
organic search results on the left (e.g.
Yahoo! Search Marketing).
References
See also
